Moonshot is a dynamic and innovative South Korean cosmetics brand that is revolutionizing the beauty industry. Named after the audacious spirit of a moonshot, a term used to describe ambitious, exploratory and ground-breaking projects, the brand embodies the same courage and creativity in its products. Moonshot’s mission is to challenge the status quo and introduce unique, high-quality products that inspire individuality and self-expression.
Moonshot focuses on producing a diverse range of beauty products including skincare, makeup, and body care products. The brand is renowned for its color cosmetics, which are designed to be versatile and suitable for different skin tones. Their products fuse the latest beauty technologies with unique formulations, providing consumers with efficient and innovative solutions. The brandโs signature ingredients include botanical extracts and skin-benefiting compounds that are gentle yet effective.
The inception of Moonshot is deeply rooted in the desire to break away from traditional beauty norms and create a brand that celebrates diversity and individuality. Launched by YG Entertainment, a prominent South Korean entertainment company, Moonshot was initially created to cater to the beauty needs of their artists. However, seeing the potential to fill a gap in the market, Moonshot expanded its scope and aims to inspire consumers worldwide to express their unique beauty without constraints.
