Antonym Cosmetics was founded in 2010 by Miami makeup artist Valerie Giraud, aiming to create a cruelty-free and skin-friendly line of makeup and brushes. The brand’s products are both certified organic and natural, as well as highly pigmented. Sustainable materials like bamboo are used for packaging and brushes.
The makeup line was launched in 2013 at an industry event in Los Angeles and has since received a positive reception. Antonym was created to provide high-performance makeup without compromising on ingredient integrity, bridging the gap between functionality and formula.
The following Antonym products are currently available on Sephora.com:
– Organic Baked Blush in various shades
– Organic Highlighter
– Organic Crush Highlighting Blusher
– Organic Baked Foundation in different tones
– Certified Organic Quattro Eye Shadows
– Certified Natural Eye Pencil in Noir
– Certified Organic Mascara Lash Too
Antonym Eye Shadows offer long-lasting, smooth formulas with pigments that enhance colors and provide depth. Their Eye Pencil is a waterproof option with a soft application and rich color payoff. The Certified Organic Mascara Lash Too adds volume and length to lashes with a nourishing formula.
Antonym’s products are made with natural ingredients, safe for sensitive skin and eyes. The brand focuses on performance and quality, ensuring a professional finish without compromising on purity.