Glow Recipe is the brainchild of Christine Chang and Sarah Lee, two best friends who met while working in beauty marketing and bonded over their love of Korean skincare. What started as a shared passion soon grew into a breakout NYC-based brand known for turning your daily skincare routine into a vibrant, juicy ritual. Glow Recipe brings together the best of K-beauty innovation and Western sensibility, offering formulas that are both clinically effective and a joy to use.
At the heart of Glow Recipe is fruit-powered skincare – think watermelon, plum, avocado, and guava -each packed with antioxidants and paired with skin-loving actives like hyaluronic acid and AHAs. Every product is thoughtfully crafted to deliver real results, with textures, scents, and packaging that make self-care feel like play, not a chore. Their signature? Glowy, dewy skin that looks lit from within.
Beyond the ingredients, Glow Recipe stands out for its inclusive, intuitive approach to skincare. The brand embraces the idea that skin has moods, just like people, and encourages a flexible, responsive routine. You wonโt find rigid rules here – just encouragement to listen to your skin and treat it with kindness. Itโs a philosophy thatโs resonated with a global audience, making Glow Recipe a go-to for beauty lovers who want clean, vegan, cruelty-free products that work – and make them smile in the mirror.